Whenever I think of festival outfits, I undoubtedly think about MYOHMY Amsterdam. Two years ago Nathifa Echteland innocently started selling cute items at festival but what started of as innocently selling fashion forward clothes, quickly grew from a popup store to a flagship store at the Haarlemmerstraat in Amsterdam. A true definition of a Girlboss if you ask me!
Not only does MYOHMY Amsterdam sell pretty clothes on their webshop, they also use their platform to inspire women through the section #WHOSTHATGIRL on their blog. And as you all know I’m a 100% about inspiring you people! Read the interview down below.
Where did you grow up?
I was born in Amsterdam South East but I basically spend my teenage years in Amsterdam South because of school and friends.
As a Fashion Consultant I coach people who want to start an online/offline fashion business and in between the days I take pictures as an Online Influencer for brands I’m collaborating with.
My small circle and loving people.